Signal Exchange β Create, Buy & Sell Segments
The Signal Exchange is Pragma's integrated B2B signal marketplace. Build signal segments from your CRM data and sell them β or buy curated purchase signals from other publishers and import them directly into your pipeline.
1 β Create a Signal Segment (Seller)β
Open Signal Inbox β π¦ Segments β "+ New Segment".
| Field | Description |
|---|---|
| Name | Public title on the Marketplace |
| Source | e.g. HackerNews, Awin, Meta Ad Library |
| Signal Type | hiring, funding, expansion, product_launch β¦ |
| Fit Score β₯ | Minimum score filter (e.g. β₯ 60) |
| Price (β¬) | Suggested purchase price |
The builder shows live signal count and estimated seller revenue (70%).
Click "π Publish" β segment appears at apps.pragma-crm.com/marketplace.
2 β Marketplace (Buyer)β
Browse apps.pragma-crm.com/marketplace β no login required.
- Filter by: All / B2B / SaaS / SME / High Intent
- Badges: β¨ New / π Trending / π₯ Popular
- Click "Buy β" β confirm β signals appear in Signal Inbox
Revenue Splitβ
| Party | Share |
|---|---|
| Seller | 70% |
| Pragma Platform | 30% |
3 β Signal Types & Pricingβ
| Signal Type | Meaning | Suggested Price |
|---|---|---|
| hiring | Company actively hiring | β¬29β49 |
| funding | New funding round | β¬49β99 |
| expansion | Market entry planned | β¬35β69 |
| high_intent | Score β₯ 80, multiple sources | β¬49β89 |
4 β Publisher Hub Performance & Newsletterβ
Publisher Hub β π Performance: clicks per affiliate tool, segment sales, daily chart.
Newsletter Builder (π Content tab): weekly email with top signals + tool recommendations.
Signal Retargeting: automated every Wednesday β cold leads receive a personalized email matched by industry.