5 posts tagged with "GDPR"

1.4 billion people use WeChat daily — including virtually all B2B decision-makers in China. For German companies with China business, WeChat is not optional.

The WeChat CRM dashboard took a major step forward: instead of a simple lead list, teams get a sales cockpit with an AI Command Center, automatic CRM sync, and a clear GDPR story for EU–China business.

A WeCom HubSpot integration is the fastest way for EU B2B teams to keep China leads in the same system marketing and sales already use. This post focuses on technical setup; for the manual vs. Zapier vs. bridge comparison, see the full HubSpot guide.

WeChat is not a “shadow IT exception”. The moment you use it in B2B sales, you need the same building blocks as for email: lawful basis, records of processing, retention/deletion, and for Tencent infrastructure a third-country transfer assessment.

WeChat is often the first B2B touchpoint with Chinese customers — yet many leads never reach the CRM. This guide compares three realistic paths into HubSpot and when each one stops scaling.